A business model that treasures people and the environment

our approach

Our Approach

When everyone reaches their full potential, the entire society is uplifted. Following this vision, in 2004 we founded Jaipur Rugs Foundation (JRF). Its mandate is reaching out to remote rural areas and establish bonds with the village communities, so that they can start weaving not only rugs but also their own lives.

The Foundation is currently working in five
Indian states: Gujarat, Rajasthan, Uttar
Pradesh, Bihar and Jharkhand.

273731

Impact to lives

669

Villages

50703

Total Jobs

67046

Healthcare

5301

Education to rural people

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the founder
THE FOUNDATION

Empowering Rural India

healthcare

Healthcare

We provide reliable and affordable health care services to the communities that do not have access to these services or even the basic knowledge on how to access them.

Education

Education

We offer holistic development for children and youth and alternative education programs to our artisans in India’s rural communities, with a particular focus on bridging the gender gap.

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Financial Inclusion

We help artisan communities to learn more and access banking services, as well as government funds and welfare schemes.

skill development

Skill development

We implement skill development programs for a range of underprivileged communities, including inmated and the disabled, to improve their living standards through carpet weaving.


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Traceability

From Loom to Home

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Thanks to our work on the field, in direct contact with the artisan communities, each of our rugs can be traced back all the way to the person who wove it. This extreme level of traceability comes to life in the Postcard Project, an initiative that gives our customers the chance to exchange thoughts and feelings with the artisan who made their rugs.


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Our Footprint

Reducing our Impact on the Planet

recycled yarn

Recycled Yarn

The Manchaha collection uses hand-spun leftover yarn batches, thus reducing waste and making the color palette of our rugs as unique as their design.
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Low-Impact Dyes 

Obtained from GOTS certified and eco-friendly raw colors, the dyes in our rugs are long-lasting, also thanks to a state-of-the-art dying fixation process.

certifications

Maintaining Global Standards

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CHILD LABOR FREE

Jaipur Rugs Company, as a socially responsible company, strictly ensures that no child labor is involved in any process of our carpet manufacturing. As a Child-Labor-Free Rug Mark Licensee, Jaipur Rugs binds itself to the contract with Rug Mark Foundation to produce rugs without involvement of child labor, to register all looms with the Rug Mark Foundation, and to allow access to looms for unannounced inspectors.

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ISO 14001 : 2004
Environmental Management System 

ISO 14001 is an internationally accepted standard that sets out how you can go about putting in place an effective Environmental Management System (EMS).
The standard is designed to address the delicate balance between maintaining profitability and reducing the negative environmental impact. This award is to ensure compliance with environmental legislation and reduces the risk of penalties and possible litigation.

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ISO 9001:2008
quality production standards 

ISO 9001:2008 certifies quality and Jaipur rugs is a certified company for its quality production standards. The reason for our progressive growth is our range of quality products which are accepted globally. A quality management team to supervise the quality checkups by the time of production and before shipment of the products. We always strive to provide our clients quality products and get the maximum customer satisfaction by providing world class customer service.

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STAR EXPORT HOUSE

Jaipur Rugs Company Private Limited was conferred with STAR EXPORT HOUSE. This is a recognition by the Director General Foreign Trade, Ministry of Commerce, Government of India for stupendous export performance over the years, its continual growth in turnover and earnings from export of goods. The star export house recognition is given to organizations for continual growth and stability in the export performance over the years in efficient management system.

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SA 8000
SOCIALLY ACCOUNTABLE COMPANY

Jaipur Rugs is the first company in India with “Design, Development, Manufacturing and Export of Handmade Carpets and Floor Coverings” scope and 11th carpet company to receive SA 8000 certification in India. This certification is given as a recognition of its functioning with 40000 people from the remote distant areas, who are working well within governmental norms and in an efficient management system. SA 8000 is an internationally recognized standard based on International Labor Organization (ILO) conventions and the United Nations' Universal Declaration of Human Rights and the Convention on Rights of the child.

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GOTS
GLOBAL ORGANIC TEXTILE STANDARD

Jaipur Rugs Company Obtained from GOTS certified and eco-friendly raw colors, the dyes in our rugs are long-lasting, also thanks to a state-of-the-art dying fixation process.

Jaipur rugs